Over the years I’ve been commissioned to work on a variety of products and projects for The Strength Club and their major event Strong New York.
The work has included branding, rebranding, merchandise, graphic advertisements, video promotions, e-commerce, microsites, event pages and company websites.
a few IG promotions - sized for portrait grid
DESIGN STYLE
The design of both The Strength Club NYC and The Strength Club NJ is versatile. At its base classic and timeless but also modern eclectic energized. At the behest of the client the brand marks used from design to design are based on the type of content, the audience and the event.
A cleaner style for announcement/information posts.
At times we keep it simple, straight to the point, clean cut and easily digested.
Energetic eclectic and fun for engagement posts.
Other times we try to cultivate a vibe. The dive into different colors, fonts, textures and overall themes to spice it up, attract intrigue, encourage engagement.
The Strength Club site.
The design and build of the Strength Club website was commissioned when the gym expanded and the New Jersey location opened. The client needed a site that accommodated both locations, so thestrengthclubnyc.com was retired and thestrengthclub.com was launched.
Graphic requests ranged from online social media ads with facebook, & IG, eMail design for promos & newsletters, print designs for magazine ads, flyers, certificates, business cards banners and more.
Magazine Ad for print.
post card for print.
Strong New York 2024 & 2025 Event Sites.
The Strong New York Expo site serves as a central location for the community to keep updated on event info, sign up for exclusive deals, learn about sponsorship opportunities and get involved with the fitness community.
The SNY2025 site is an on going project, more site content and features will be added as the event nears.